Affin maintains "Buy" on Bonia, fair value RM2.42
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Affin maintains "Buy" on Bonia, fair value RM2.42
Published: Tuesday June 11, 2013 MYT 9:21:00 AM
Affin maintains "Buy" on Bonia, fair value RM2.42
KUALA LUMPUR: Affin Research is maintaining its “Buy” call for Bonia Corporation Bhd with a fair value of RM2.42 after its unit's partnership with an Italian company.
Affin said Bonia's Singapore-based unit Active World Pte Ltd tied up with Bruno Magli SPA to set up Bruno Magli South Ease Asia Pte Ltd (BM) under the Singapore Companies Act to market and sell BM's products brand in Singapore, Malaysia, Indonesian, the Philippines, Vietnam and Thailand.
“We view the deal positively for Bonia in the longer-term as the joint venture is a strategic alliance to bring in and market the luxury brand in the Asean countries. After acquiring Braun Buffel in late 2010, Bonia is moving further into the high-end market via the latest collaboration,” it said.
Affin maintains "Buy" on Bonia, fair value RM2.42
KUALA LUMPUR: Affin Research is maintaining its “Buy” call for Bonia Corporation Bhd with a fair value of RM2.42 after its unit's partnership with an Italian company.
Affin said Bonia's Singapore-based unit Active World Pte Ltd tied up with Bruno Magli SPA to set up Bruno Magli South Ease Asia Pte Ltd (BM) under the Singapore Companies Act to market and sell BM's products brand in Singapore, Malaysia, Indonesian, the Philippines, Vietnam and Thailand.
“We view the deal positively for Bonia in the longer-term as the joint venture is a strategic alliance to bring in and market the luxury brand in the Asean countries. After acquiring Braun Buffel in late 2010, Bonia is moving further into the high-end market via the latest collaboration,” it said.
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